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Circuit City Sells Its Name

Posted by: Jonathan M, 11:15 AEST, Tue April 14, 2009

Recent rumors have surfaced that Circuit City has sold their brand name to Systemax for an alleged $6.5 million

Circuit City and Systemax have a “stalking horse agreement,” which is a offer for a bankrupt company’s assets, for $6.5 million.

Systemax has already purchased CompUSA when it went bankrupt and later relaunched the brand under the TigerDirect and CompUSA name.