After a sponsorship deal was made with LG Electronics, CBS announced it will broadcast the 2010 NCAA Final Four games live in 3D.
"As the official 3D Sponsor, we are excited to partner with CBS Sports to bring consumers this immersive 3D viewing experience and tap into the passion of college sports fans throughout the country."
CBS will use NEP's SS 3D production truck and PACE 3D Fusion cameras to capture the games in 3D, and rely on Cinedigm Digital Cinema Corp. to broadcast the games via satellite.
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