The three major movie studios are considering a deal with cable operators to offer recently released movies to viewers before they hit DVD.
In Demand CEO Bob Benya is the one who revealed the plan, saying that Sony Pictures, Warner Bros., and Walt Disney were trying to work out the details with his company, as well as Cox Communications, Comcast, and Time Warner.
The movies wouldn't exactly be cheap, like $30 per showing in the comfort and convenience of your own home. The only thing that makes it worth that price is that you would be able to watch them months before the typical on-demand release date.
In addition to the possibility of early on-demand access, Disney is also rumored to be in talks to stream films to the Xbox and PlayStation 3. Disney is expected to begin its test with only one movie, but pricing and timing has yet to be worked out.
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