The results and analysis for Blu-ray (and DVD) sales for the week ending 22nd October 2011 is in. Another almost record breaking week, thanks to another "Disney Special". And by that, I mean another Disney title that was released as a Blu-ray exclusive (no DVD-only versions, only combos, and combo sales only count as Blu-ray sales). Except this time, it wasn't the usual re-release of a timeless animated classic, this was a real A-list title in Pirates of the Caribbean: On Stranger Tides.
And so, Blu-ray market share is through the roof, as was Blu-ray revenue, but DVD revenue drops compared to recent weeks to produce an overall revenue figure that's still about the same as you would expect.
You can read the rest of the stats and analysis here.